Solve Safety

Samuel Rothwell
April 24, 2023
5 min
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Client: Solve Safety Consultants Melbourne

Challenge: Solve Safety Consultants Melbourne had an outdated website that was not mobile-friendly, which made it difficult for potential clients to navigate and find relevant information about their safety consulting services. The lack of clear call-to-actions and an intuitive site structure limited the website's ability to generate leads and inquiries. Additionally, the website lacked proper SEO management, making it difficult for potential clients to find Solve Safety online.

Solution: Our web development team designed and developed a new website that was modern, user-friendly, and optimized for search engines. We incorporated custom graphics and an intuitive layout to showcase Solve Safety's services and expertise in safety consulting. We also added a resources section with downloadable safety guides and blog articles to provide valuable information to visitors. Strategically placed call-to-actions were added throughout the site to encourage visitors to get in touch with Solve Safety and schedule a consultation. Additional features such as a careers section and a blog were integrated to further engage visitors and demonstrate Solve Safety's commitment to their industry.

For SEO management, we conducted keyword research and competitor analysis to identify opportunities for improved search engine rankings. We implemented on-page SEO best practices, including optimized metadata, header tags, and keyword-rich content to improve the site's visibility in search results.

Results: The new website led to a significant increase in website traffic, user engagement, and lead generation. The site's bounce rate decreased, indicating that visitors found the content valuable and were spending more time on the site. Within the first month of the site's launch, Solve Safety reported an increase in consultation requests and inquiries. The improved SEO management also contributed to higher search engine rankings and increased organic traffic. The new website has helped Solve Safety Consultants Melbourne establish a stronger online presence, position themselves as industry experts, and attract new clients more effectively.

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