Why Your Business Needs a Custom Website

Many businesses decide to go with a pre-made template when designing their website. While this may seem like the simplest way to get up and running quickly, it can lead to two main problems in the long run.

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Many businesses decide to go with a pre-made template when designing their website. While this may seem like the simplest way to get up and running quickly, it can lead to two main problems in the long run. One, you’ll get stuck with a design that doesn’t reflect your business or your brand, and two, all of the features you want won’t be available for you to implement on your site. If you want more control over your site and more freedom in terms of customising it as you see fit, then it’s time to build yourself a custom website!

How do I get started?

The first step to getting started with your website is sitting down and deciding what you need out of it. Do you want an informational site or are you looking for an e-commerce solution? Do you want to put up a form that users can fill out or do you want to set up a store front where they can purchase products? These are all decisions that need to be made before deciding how big of a team will be needed, what type of content management system (CMS) is going to work best, and how much funding will be needed for development. Just remember: if you want it cheap and fast—you’re probably going to get cheap and slow.

The importance of unique features

An easy way to determine whether your website should be custom built or off-the-shelf is to ask yourself if there are any special requirements or unique features you’d like. If there are, then it’s worth it to bring in an expert. On top of that, it’s rare that anything can compete with a site built specifically for your company and goals.

Benefits for you, your clients and potential clients

When you’re working with a custom website, your project is handled by an expert who knows exactly what you need. You won’t waste time or money going over features and design that you don’t really need.

Keeping costs down over time

It’s not uncommon for businesses to start out with extremely limited budgets. Luckily, you can still get your website up and running without breaking the bank. The best way to save on costs is to keep your site simple and streamlined—and use one of Digital Growth Creative's beautifully designed pre-built templates as your base. These templates are gorgeous, easily customisable, and ultimately much cheaper than starting from scratch contact us about this service.

A custom website is not just important, it’s crucial. Many small businesses don’t take advantage of a custom website design because they feel that hiring an expensive developer is too risky or out of their budget. Fortunately, there are some resources available to help business owners get started with web development at minimal cost. If you need any more information about developing your own website and want to learn how we can help you develop yours, contact us today!

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